The Garda Doc Consortium strengthens its presence in the US market, presenting the iconic wines of Lake Garda to a select audience of industry professionals and specialized press. The event, held in New York, entitled “Garda Doc: A Voyage Through Garda Doc’s Iconic Wines”, offered an ad hoc in-depth look at the different winemaking expressions of the Garda area through three exclusive masterclasses. “Through initiatives like these, the Garda Doc Consortium confirms its commitment to the international promotion of its wines, aiming to raise awareness of the quality and versatility of Garda products”, underlined Vice President Giovanna Prandini. “The Lake Garda area, in fact, with its ideal microclimate and the variety of its soils, represents a unique territory that deserves to be discovered and appreciated on a global level. Our international promotion and training initiatives are essential to highlight the value of an area that combines scenic beauty and excellent winemaking tradition”.
Garda Doc: the masterclasses
The first Masterclass, “Discover Garda Doc Bianco Wines, a hidden gem”, focused on Garda Doc white wines, considered a true hidden gem of the territory. Participants were able to explore the unique characteristics of Lake Garda, with particular attention to the influence of the terroir, climate and winemaking history on the production of these fresh and versatile wines. The Garda Doc white wine fascinated for its ability to best express the peculiarities of the territory, confirming the quality and refinement that distinguish the denomination. The second masterclass, by the Consortium led by Paolo Fiorini – and entitled “Garda Doc Wines: Whites and Reds from the Lake” – offered a complete vision of the whites based on Pinot Grigio and the reds from international varieties.
Participants were able to discover how the geography and microclimate of Lake Garda give unique characteristics to these wines, making them fresh and lively in the case of whites, and complex and structured in the case of reds. The third and final appointment, “Sparkling Wines: A Divine Iteration of Garda Doc”, was dedicated to Garda Doc sparkling wines, made with the traditional method. These effervescent wines, already widely appreciated in Europe, were presented as the perfect example of what Lake Garda can offer in terms of elegance and refinement. Participants were able to taste high-quality sparkling wines, capable of best representing the freshness and finesse of the Garda territory, concluding the session with an aperitif that reinforced the atmosphere of conviviality and exchange.
All the events that took place in the US
The Garda Doc Consortium was then the protagonist in September of another important event in the USA: on September 25, an online course was held for students of the Wine Scholar Guild (WSG), a renowned international educational institution. The course, aimed at a global audience with particular attention to the United States and Europe, offered an in-depth overview of the territory, grape varieties, climate and denominations of Garda Doc. Led by experts in the sector, this training course provided students with a solid foundation of theoretical and practical knowledge, further enhancing the wine heritage of Lake Garda.
Finally, at the San Carlo Osteria Piemontese in New York on October 8 from 12 to 2 pm, a press lunch dedicated to the tasting of Garda Doc wines was held, during which the wine writer and Brand ambassador Susannah Gold will talk about the vineyards and wines of Garda.
