For Sandro Boscaini, Pinot Noir is a lifelong pursuit — a journey spanning decades of research, observation of territories and even unsuccessful attempts, until finally finding its fully realized form today in Oltrepò Pavese. Here at Tenuta Casa Re in Montecalvo Versiggia, Masi has identified a specific clone, with the support of Professor Lucio Brancadoro of the University of Milan, giving life to a new chapter born far from Valpolicella yet perfectly aligned with Mister Amarone’s vision: chasing the essence of wine, without compromise. A project rooted in a deeply personal passion that now takes shape as Pinot Noir Del Re 2024 Pavia IGT.
A new release born from Mister Amarone’s passion for the noblest grape
A passion that Masi’s president has declared and cultivated over time: “Pinot Noir is the wine, no ifs or buts: essential and never showy; it does not love excess,” he explains.
A statement that sounds almost like a manifesto — especially coming from someone who built his legacy on one of the world’s most structured red wines.
To reach the goal he had set, Masi had to shift its geographical coordinates. Pinot Noir — Boscaini says it clearly — “loves the places where it feels good.” And those places do not always coincide with the company’s traditional territories.
After studies and surveys conducted on the higher slopes of Valpolicella, the answer materialized in Oltrepò Pavese — a territory often underestimated, yet the third most important area in the world for the cultivation of this noble grape. Here, at Tenuta Casa Re, acquired in 2023, 15 contiguous hectares entirely dedicated to Pinot Noir on calcareous and marl soils — soils that deliver finesse rather than power — the Pinot Noir Del Re 2024 was born.
For Boscaini, this new chapter at Masi is not just an agronomic project. It is passion — as he says — coexisting with Masi’s historic identity and with everyday domestic rituals: “Just as Lambrusco from Mantua is my wife’s great love, Pinot Noir is my Sunday bottle.”
Masi presents Pinot Noir Del Re 2024 Pavia IGT
Today, Masi’s Pinot Noir journey in the Pavese area takes shape in three expressions: two Metodo Classico DOCG sparkling wines — Moxxé del Re Brut and Rosé — and Pinot Noir Del Re, the stylistic synthesis of Boscaini’s research, expressing restraint in the bottle and authenticity in the glass.
This tension guides Pinot Noir Del Re 2024, an elegant red built on subtraction rather than accumulation.
Six months of ageing in oak accompany — without overpowering — a profile defined by finesse, fine tannins and an aromatic texture playing on floral and fruity nuances. The result is a wine that moves with contemporary balance: complex yet accessible, aligned with a growing demand for lightness, drinkability and stylistic precision.
Pinot Noir Del Re fits into a broader trend also seen in some of Valpolicella’s more recent interpretations: less forced structure, more freshness and authenticity. “A natural wine as it is, showing its grape and its territory,” Boscaini says. If Valpolicella wines play on higher acidity and immediacy, Pinot Noir moves on a different register: elegance, fruit finesse and absence of excess. It cannot be “pumped up,” Boscaini insists, nor forced. It must simply be itself.
The choice of Oltrepò Pavese is not only agronomic but strategic: it offers ideal pedoclimatic conditions and, at the same time, an international potential still largely untapped. “Pinot Noir Del Re fits into Masi’s strategy of enhancing territories,” Boscaini states. “We are ready — with due respect — to contribute to the new international momentum of Oltrepò Pavese, bringing our historical heritage, technical know‑how and export vocation to the service of Pinot Noir.”
From a market perspective, the vision is clear. Oltrepò Pavese has room to assert itself, especially if it learns to communicate more effectively. In this sense, the choice to use “Pinot Noir” in the wine’s name and to reference “Pavia” is no coincidence, but part of a broader reflection on identity, communication and international positioning.
For Boscaini, however, the point is not the denomination itself, but bringing Pinot Noir back to its essence — without superstructures. This is the key to a project that looks to the future not by chasing trends, but by intercepting a real shift in taste.
