A vision spanning 26 generations now takes the helm of one of the most prestigious organizations in international wine, a true global elite of family-owned fine wine. Alessia Antinori has been appointed President of Primum Familiae Vini (PFV) for the term July 2026 to June 2027, assuming leadership of the association that brings together 12 of the world’s most historic and influential wine-producing families. The transition marks not only a new chapter for PFV, but also the affirmation of a conception of wine as cultural, historical and artistic expression—summarized in the theme chosen for her mandate: Art, Architecture and Wine.
Alessia Antinori and a nomination that spans six centuries of history
Alessia Antinori represents the twenty-sixth generation of a family that has produced wine continuously since 1385.
Together with her sisters Albiera and Allegra, she leads Marchesi Antinori, one of the oldest family-run companies in the world. Her appointment as PFV President follows the term of Prince Robert de Luxembourg, President of Domaine Clarence Dillon, who hosted the official handover at Château Haut-Brion during the association’s annual assembly.
The choice carries particular significance within an organization whose identity is rooted in family continuity and the generational transmission of values.
Primum Familiae Vini, the club of the great wine families
Founded in 1991, Primum Familiae Vini is one of the most exclusive international forums dedicated to the world of fine wine.
The association brings together twelve wine families selected by invitation, united by a shared vision based on family ownership, responsible stewardship of their estates, and the protection of the cultural heritage built over centuries.
Among its members are names that have shaped the history of global wine, including Marchesi Antinori, Tenuta San Guido, Baron Philippe de Rothschild, Champagne Pol Roger, Familia Torres, Vega Sicilia and Symington Family Estates.
For more than thirty years, PFV has been a private space for dialogue where families exchange experiences, reflect on industry challenges and shape the future of great wines.
Art, Architecture and Wine: the theme of Alessia Antinori’s 2026–2027 presidency
Each PFV presidency is guided by a thematic focus.
For her term, Alessia Antinori has chosen Art, Architecture and Wine—three disciplines united by their ability to preserve memory, interpret place and create bridges between generations.
For the families of PFV, these concepts are not mere cultural references but deeply intertwined elements of their identity.
Historic castles, monumental wineries, contemporary architectural projects, art collections and patronage initiatives form an integral part of a heritage passed down through time and closely connected to wine culture.
The Antinori model and the dialogue between landscape and architecture
One of the most emblematic examples of this approach is the Antinori winery in Chianti Classico.
Inaugurated in 2012 and designed to blend almost invisibly into the Tuscan hillside, the structure has become one of the most internationally recognized works of wine architecture.
According to PFV, the project embodies values shared by architecture and viticulture: patience, craftsmanship and respect for place.
This relationship between landscape, artistic creation and wine culture will be one of the pillars of the new presidency.
Alessia Antinori: “A great wine is never simply an agricultural product”
Alessia Antinori herself explained the meaning behind her choice:
“A great wine is never simply an agricultural product; it is a cultural object—the expression of a territory, its people and its history. For our families, commissioning a building or a work of art is not a simple transaction: it is a way of rooting our values in the landscape for the next century. Art and wine both remind us that, in a world of constant acceleration, human sensitivity, patience and individual vision remain irreplaceable.”
Her words outline a vision that interprets wine as cultural heritage before economic product, emphasizing responsibility toward the land and future generations.
From Château Haut-Brion to the future of global wine
The handover takes place at a symbolically meaningful moment.
In early 2027, Château Haut-Brion will inaugurate its new cellars designed by architect Annabelle Selldorf, an internationally renowned figure involved in the renewal of the Frick Collection, the National Gallery and the Louvre.
PFV highlights the project as a concrete example of the dialogue between architecture, place and wine that will define Alessia Antinori’s presidential year.
Primum Familiae Vini: safeguarding wine means safeguarding culture
With Alessia Antinori’s appointment, Primum Familiae Vini reaffirms its founding conviction: protecting great wines inevitably means preserving the culture, places and knowledge that created them.
Her presidency embraces this perspective, proposing a vision of wine as a complex expression of territory, art and collective memory—a vision deeply rooted in the centuries-old history of the Antinori family and one that will guide PFV into the next chapter of its international journey.
